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While the average person drinks 2 to 4 liters of water a day, it requires an astonishing 2,000 to 5,000 liters of water to produce the food that the average person eats each day! Here are five ways companies, farmers and consumers can lessen the food system’s impact on water.

Daniel Vennard, director of the Better Buying Lab in WRI's Food Program, discusses the link between his work and social marketing, how your brain models taste while you're ordering and why "vegetarian" and "vegan" might not be the language that shifts the majority of the population to more sustainable diets.

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