Local and Global
The Campaign for People, Nature and Climate
Turning Early Momentum into Lasting Change
The Campaign for People, Nature and Climate
Turning Early Momentum into Lasting Change
The stories throughout this 2025 Annual Report illustrate WRI’s approach in action — connecting global ambition with locally led change, and helping solutions that work in one place scale to many. All this work is building toward a shared vision for our planet: a new economy — one that is low carbon, good for nature and delivers opportunity and wellbeing for all people. It focuses on driving major transitions in food, energy and cities, pairing on-the-ground progress in key countries with work that reshapes the finance, governance and policy systems that make change possible at scale.
To advance this vision, WRI launched the Campaign for People, Nature and Climate — a five-year, $1.5 billion fundraising initiative to fund the strategic plan and accelerate impact. The campaign is designed to help WRI make bigger, multi-year bets — not just fund individual projects — so we can push toward system-wide tipping points and deliver durable results.
A defining focus of the campaign is raising $150 million in enterprise funding — flexible capital that strengthens the whole organization. It ensures WRI has the agility, capabilities and resilience to lead in a fast-changing world shaped by climate shocks, economic volatility and shifting political realities. Unlike restricted, project-specific support, enterprise funding lets us invest where needs and opportunities are emerging, build and retain the right teams, and move quickly when partners and decision-makers ask WRI to step in with evidence, tools and convening power.
In short, enterprise funding is the difference between the organization we are and the organization we can be — able to innovate faster, respond sooner, scale what works and sustain momentum through uncertainty. That flexibility is exactly what your enterprise support makes possible.
Progress to date gives us real confidence: we have reached nearly 60% of our overall campaign goal — including nearly two-thirds of the way to our enterprise funding goal — thanks to leadership from WRI’s Board and other longtime supporters.
Now, the campaign is moving from a successful quiet phase into a broader public phase. WRI is expanding our circle of support, connecting with new funders and partners and building a strong pipeline of partners who want to help accelerate durable change.
If you would like to learn more about the Campaign for People, Nature and Climate, the role of enterprise funding, or the impact your support can make, we invite you to connect with us and explore ways to be part of this critical effort.
"The campaign is about more than fundraising — it is about ensuring WRI can lead with agility and impact in a rapidly changing world. I’m proud of the momentum we’ve built and excited to welcome more supporters into this work."
— Jennifer Scully, Member, WRI Global Board of Directors
Cover photo credit: IMF Photo/Raphael Alves