The sustainability SWOT (sSWOT) is designed to help drive action and collaboration on environmental challenges that create real business risks and opportunities. It helps individuals engage and motivate colleagues—particularly those with limited knowledge of environmental issues or corporate sustainability. Use this guide to work across internal departments–as well with suppliers, customers, or other stakeholder–on strategies to create and sustain long-term value.
In partnership with companies in WRI’s Next Practice Collaborative, and through workshops, road tests, and interviews with dozens of companies and sustainability experts, WRI has put a new twist on the familiar SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. The graphic below conveys our new sustainability SWOT (sSWOT) guide.