People and tomorrow's markets: Serving society

Future consumer markets and labor will be concentrated in the fast-growing, emerging markets where small and large enterprises will find profitable opportunities to help meet health, education, and nutrition needs.

These markets will favor businesses that partner with government and civil society to serve basic needs, enhance human skills, increase economic capacity, help remedy inequities, and conserve the environment.

Listed here are facts and related implications for business in this area. For more data and analysis on these issues, please download the PDF file for this section.