View Large SizeThe BOP market in Eastern Europe is $458 billion and includes 254 million people in 28 surveyed countries, 64 percent of the region’s population with 36 percent of the region’s aggregate income.
View Large SizeThe BOP market in Eastern Europe is $458 billion and includes 254 million people in 28 surveyed countries, 64 percent of the region’s population with 36 percent of the region’s aggregate income.