The World Resources Institute (WRI) and our corporate partners are using a new twist on an old tool to spark innovations for a green economy—a “SWOT tool” adapted for corporate sustainability.
SWOT analysis is a framework companies have used for almost 50 years to evaluate strengths, weaknesses, opportunities, and threats (SWOT). In partnership with companies in WRI’s Next Practice Collaborative, we have developed a guide based on this familiar framework to help corporations find, evaluate, and act on new risks and opportunities as environmental challenges shape tomorrow’s markets.
We are excited to invite companies to help road test this new tool. Those who do will help shape the final version, have the opportunity to be featured as a case study, and can connect with other companies to share insights on the big trends they see around the corner.